Why should an organization be concerned with defining its future direction?

Why should an organization be concerned with defining its future direction?

Identify and discuss at least one element of the strategic-planning process that is essential in carrying out this task of planning for the future.
By Saturday, January 11, 2014, respond to the assigned discussion question, and submit your response to the Discussion Area. Use the same Discussion Area to comment on your classmates’ submissions and continue the discussion until Wednesday, January 15, 2014.Comment on how your classmates would address differing views.

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