Why monopolies arise
A. Please briefly answer the theoretical questions below based on the content from Week 8 to Week 12: a. Explain the different types of market structures using both graphs (at least for one out of the four types) and verbal explanation. Provide a specific real life example of each market. b. Why monopolies arise? Explain and mention a real monopoly! c. Explain briefly how the price floor works in a market if the government applies it. Use a specific real life example to argue for the application of it. B. With reference to the theories and practice covered in class during Week 8 to Week 12 and with the use of wider research, you must complete a company report, which analyses and evaluates ONE of the 3 following companies: 1) Airbus 2) Samsung 3) Tesla You must choose ONE of the companies and follow the below structure for your report: a. Introduction: write a brief company profile and introduce the company’s mission and vision, strategic goals, basic financial performance in the past 3 years. b. Pick one of the company’s key products and write about the type of market structure it competes in. List the closest substitutes of this product and also find out their market shares. Find out why this product is successful or unsuccessful. c. Draw a conclusion about the success of the company and how you see it competing in the future. You should use relevant theories in your answer, but you should also refer to data and other studies where relevant. This report should be completed by you individually, it is not a group assignment. Formalities: • Wordcount: 1500 words (approximately for ‘Part A’ 750 words and ‘Part B’ 750 words) • Cover, Table of Contents, References and Appendix are excluded of the total wordcount. • Font: Arial 12,5 pts. • Text alignment: Justified. • The in-text References and the Bibliography have to be in Harvard’s referencing style. Please, check your levels of similarity to avoid plagiarism issues. • Word or Pdf formats are accepted. Submission deadline: 17 January 2021, 23:59 CET. Weight: This task is a 60% of your total grade for this subject. It assesses the following learning outcomes: • Outcome 1: Demonstrate an understanding of economic decision-making of different actors. • Outcome 2: Understand the relationship between economic theory and practice. • Outcome 3: Evaluate real life situations with practical application of the acquired tools and knowledge. Rubrics Exceptional 90-100 Good 80-89 Fair 70-79 Marginal fail 60-69 Knowledge & Understanding (20%) Student demonstrates excellent understanding of key concepts and uses vocabulary in an entirely appropriate manner. Student demonstrates good understanding of the task and mentions some relevant concepts and demonstrates use of the relevant vocabulary. Student understands the task and provides minimum theory and/or some use of vocabulary. Student understands the task and attempts to answer the question but does not mention key concepts or uses minimum amount of relevant vocabulary. Application (30%) Student applies fully relevant knowledge from the topics delivered in class. Student applies mostly relevant knowledge from the topics delivered in class. Student applies some relevant knowledge from the topics delivered in class. Misunderstanding may be evident. Student applies little relevant knowledge from the topics delivered in class. Misunderstands are evident. Critical Thinking (30%) Student critically assesses in excellent ways, drawing outstanding conclusions from relevant authors. Student critically assesses in good ways, drawing conclusions from relevant authors and references. Student provides some insights but stays on the surface of the topic. References may not be relevant. Student makes little or none critical thinking insights, does not quote appropriate authors, and does not provide valid sources. Communication (20%) Student communicates their ideas extremely clearly and concisely, respecting word count, grammar and spellcheck Student communicates their ideas clearly and concisely, respecting word count, grammar and spellcheck Student communicates their ideas with some clarity and concision. It may be slightly over or under the wordcount limit. Some misspelling errors may be evident. Student communicates their ideas in a somewhat unclear and unconcise way. Does not reach or does exceed wordcount excessively and misspelling errors are evident.
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