Discuss how the perspectives on competitive advantage differ when comparing brick and mortar stores to online businesses (best buy versus amazon, Barnes and nobles versus amazon, old navy versus threadless, Nordstrom versus zappos) Make recommendations to brick and mortar stores as to how they can compete more effectively with online firms.

Chapter case 4 Questions 1,2,5
1) Which music streaming service do you use, if any? Why are you using this particular service and not others? Are you a paid subscriber? Why or why not?
2) The chapter case argues that beats electronics core competency lies in its marketing savvy and in Dr. Dres coolness factor. Do you agree with this assessment? Why or why not?
5) the chapter case provides at least three theories why apple purchased beats electronics sketch each of them. Which of those do you believe is most accurate, and why?
Ethical social issues question 2- site 6 sources and answer thoroughly, analyze at least two of the competitors mentioned in the question
2) How do the perspectives on competitive advantage differ when comparing brick and mortar stores to online businesses (best buy versus amazon, Barnes and nobles versus amazon, old navy versus threadless, Nordstrom versus zappos) Make recommendations to brick and mortar stores as to how they can compete more effectively with online firms. What conclusions do you draw?

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