Assessment Name: Market Entry Analysis

Assessment Name: Market Entry Analysis

• Assessment Item No.1

Assessment Name: Market Entry Analysis

Assessment type: Analysis
Length: 1750 words
Links to unit objectives: 1, 3
Brief description: Students will select an Australian-made good or service and identify an appropriate country (out of two countries) to enter and launch the product.
Weight: 35%
Internal or External: both
Due date: Week 6

What do I have to do?: Review the CRA sheet and guidelines provided in the links above for more detailed information.

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