In 2500 words, students are required to critically discuss the following topic:

In 2500 words, students are required to critically discuss the following topic:

Using an example of an MNC from an emerging market, present an analysis of the firm-level and country-level factors that have contributed to its success and/or failure. What are the main lessons international business managers can learn about the interplay between firm and country-level factors in achieving success?

At a minimum, this essay will   reference 10-15 reliable academic sources (including journal articles and textbooks) identified by the student, in addition to the textbook. Please use   the LTU Harvard Referencing style.

Note:

Use IB theoretical frame for example Micheal porter diamond regarding to country level and Mnc level

The assignment will be marked as the schedule bellow

 

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